Sports editor, media man & digital consultant
- Accredited member of the media in football, rugby league, ice hockey and basketball.
- Editor of Love Rugby League, which I founded back in 2005 and is now part of the Planet Sport network.
- Content marketing and digital strategy through my agency, JDG Media, based in Warrington.
- Commentator for BBC Radio, in-house club commentary productions and regular podcast host.
- Work with clubs, governing bodies, brands, sponsors, agencies and publications.
James Gordon, digital sport consultant & journalist
Those are just some of the people I have worked with – for a more complete list, check out the Clients page.
Fan first. Expert second. Professional always.
Throughout my career working in sport, I have never lost sight of what it’s all about – being a fan.
While I am fortunate enough to earn a living working across a number of sports, I still take time to passionately follow my team and go to games with my dad.
What it means:
- I can look at all aspects of sport from a variety of different perspectives.
- I speak a language that engages with fans, because I am one myself.
- This helps clubs, publications and sponsors cut through and reach their target audience.
- Everything I do considers what the end goal is
And that is, ultimately, engaging with fans; whether that be writing, commentating, digital marketing or sponsorship activation.
Intimate and broad knowledge across sports
I have covered a wide variety of sporting events at venues up and down the country, as well as overseas.
That ranges from games at Wembley, Old Trafford and the Nou Camp, all the way to Altrincham Ice Dome, Sedgeley Park RUFC and Plymouth Pavilions!
Being embedded in to several sports, at various different levels, has given me insight and appreciation of their inner workings.
So when it comes to working in those areas, I am equipped with the context and in-depth knowledge I need to help them grow and be successful.
Latest blogs
Reflecting on Glory and Triumph: The 2023 Rugby World Championship
In the world of sports, few events capture the essence of triumph and unity, quite like the Rugby World Championship.
Unveiling the Ultimate Solution for Picture-Perfect Sports Field Lines
Sports fields are places where players display their abilities and engage at the greatest level, whether they hold football matches or other sports activities.
Anticipation Builds: Exciting Match-Ups Await in the Upcoming Premier League Season
The countdown to the highly anticipated Premier League 2023-2024 season is almost over, sending waves of excitement and anticipation through football fans across the globe.
The economics of sports betting: Revenue streams for sports leagues and organizations
Over the past decade, online betting has become a fringe activity to an integral component of many sports leagues and organizations worldwide.
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