There has been an uprising in “banter” on official club social media accounts in the past 12 months, no doubt trying to replicate the success AS Roma have had.
But this sits uneasy for me, as these are official voices of the clubs they represent.
Evergreen
Managing sponsors and activation using Capsule CRM
There are vast amounts of money in the world of sports sponsorship and an ever increasing number of brands, clubs and groups fighting for the same money.
In this blog, I’m going to provide some insight in to the methods I use to manage and activate sponsorships.
Study: Are club websites getting their priorities right?
Official club websites are still a primary resource for sports clubs to engage with their fans.
It is the place where fans can find out the key information that they need – TICKETS, FIXTURES, TEAM and SHOP.
Why journalists want you to reveal your sources
Being a journalist and content creator is becoming increasingly difficult.
