Manchester City event to explore the changing face of football & rugby sponsorship

Football Trade Directory, of which JDG Media are members, will explore the ever changing face of football and rugby sponsorship at its next event.

Held at the Etihad Stadium, home of Manchester City FC, the event will bring together a panel of experts and delegates from more than 150 organisations.

The event takes place on Thursday July 7 in the Legends Suite from 10.30am until 3.30pm.

The growing importance of digital platforms at all levels of sport opens new opportunities whilst at the same time growing demand for social and environmental awareness is putting pressure on other traditional
sponsorships – like gambling on front of shirts.

The panel, listed below, will be looking at the changing face of sponsorship and letting the assembled panel give a ‘taster’ to topical, commercial trends.

  • Adrian Stores – CEO at ACROBAT FCSM
  • Ming Zhao – Marketing Manager at Blackburn Rovers
  • Dan Wilson – Partner at Sedulo
  • Giorgi Jashiashvili – CEO and Co-Founder of Enefty
  • Charlie Beech – Founder of Front Row Support

As Managing Director, John Booth at FTD explains: “We have been running football & rugby networking events for over 12 years and they have at some point been attended by every club in the Premier and Football League.

“We also get strong support from Rugby and Non-League Football. Our events offer a unique, informal forum for clubs and businesses to meet.”

The event, which is free to attend as a delegate, is open to anyone running a club or business at whatever
level. Visit

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